Super Bowl XLIV • February 7, 2010

Bud Light "T-Pain Voice"

Complete Production Credits

Men who hear about a Bud Light party start talking like T-Pain, then T-Pain shows up

Featured Senior Copywriter

Ken "Spanky" Moskowitz

Role: Senior Copywriter

Ken "Spanky" Moskowitz brought his creative expertise to this memorable Super Bowl commercial, contributing to the writing and concept development that made it a cultural phenomenon.

Watch the Commercial

Commercial Overview

Men who hear about a Bud Light party start talking like T-Pain, then T-Pain shows up

Air Date

2010

Brand

Bud Light (Anheuser-Busch)

Agency

Cannonball

Agency / Creative Team

Cannonball (St. Louis, USA)

BrandBud Light (Anheuser-Busch)

Senior CopywriterKen "Spanky" Moskowitz

AgencyCannonball