Super Bowl Portfolio
Explore the complete production credits for 10 iconic Super Bowl commercials spanning 16 years, featuring work with Budweiser, State Farm, Etsy, Volkswagen, M&M's, T-Mobile, and more.
Total Commercials
10
Years
2010-2026
Brands
8
Ken "Spanky" Moskowitz is a veteran advertising creative with an extraordinary track record of Super Bowl success. Over 16 years, he has contributed his writing expertise to 10 Super Bowl commercials, working with some of America's most iconic brands and helping create ads that have become cultural touchstones.
His work spans multiple roles—from Lead Writer to Senior Copywriter to Creative Writing Consultant—showcasing his versatility and deep understanding of what makes a Super Bowl commercial resonate with millions of viewers. Ken's commercials have topped USA Today's Ad Meter, ranked on YouTube's Top 10 Videos, and been celebrated for their humor, heart, and cultural impact.
As Founder of Ad Zombies and Founder of Wedgie Creative, Ken is also a Featured Keynote Speaker, Fractional CMO for several companies, and Advertising Consultant for some of the world's biggest brands. He continues to bring his sharp wit and storytelling prowess to brands looking to make an impact on advertising's biggest stage.
Click any commercial to view complete production credits, watch the ad, and explore behind-the-scenes details

Super Bowl LX
Clydesdale and eagle celebrate 150 years of Budweiser and American icons
Super Bowl LVIII
Arnold Schwarzenegger struggles with 'neighbor,' Danny DeVito saves the day

Super Bowl LVIII
Americans realize they need to thank France for the Statue of Liberty with cheese
Super Bowl LVI
Injured Clydesdale befriends dog during rehab in powerful comeback commercial
Super Bowl LIII
Michael Bublé insists on pronouncing Bubly as 'Bublé' in hilarious debut
Super Bowl LI
Martha Stewart and Snoop Dogg crack weed jokes promoting unlimited data
Super Bowl XLIX
Yellow Labrador gets lost and finds his way home with Clydesdales' help
Super Bowl XLVI
Red M&M tears off shell and dances to 'Sexy and I Know It'
Super Bowl XLV
Kid dressed as Darth Vader tries the Force on his dad's Volkswagen
Super Bowl XLIV
Men start talking like T-Pain after hearing about Bud Light party
10
Super Bowl Commercials
16
Years of Experience
8
Major Brands
#1
Ad Meter Winner